Domain Authority (DA) is a site metric developed by Moz. This is one of the most important values for SEO. The greater your DA, the more likely you are to have strong and high ranking traffic.
Is domain authority something that you can change, or does anyone give that value? I am sure there are practical things you can do to increase this important amount.
But before we discuss how you can improve your DA, there are a few things you need to know:
Domain Authority (DA)
First, let me share key facts about DA. This information will help you better understand how you can increase your DA value:
Domain Authority (DA) is based on many factors. Mainly, however, this is a relationship of profile factors such as how many links point to your website and how authoritative these sites are.
It is very difficult to get a DA number of 100. Only sites like Facebook and Google have it, so don’t be disappointed if you never reach 100.
DA is difficult to influence directly. You can’t change your DA’s score like you can change your site’s color code.
How to increase Domain Authority (DA)?
Increasing DA can not be done easily and quickly, but you must make efforts to improve the DA of your site.
At the most basic level, to have a good link profile, you have to do two things:
Remove the bad backlink
Get a good backlink
If you have ever given a bad backlink to your site, you have to delete the URL, if you can’t, then be patient and look for a good backlink for your site. To get good quality backlinks, you must use SEO services that are truly quality so that it guarantees that the provided backlinks are quality backlinks. Or you can create articles that are really useful so that there are visitors who provide good backlinks to your site voluntarily.
Next I will show you 5 things you can do to improve your Domain Authority (DA):
1. Make sure your SEO techniques are correct
SEO techniques are really important as a foundation. Optimizing SEO On-Page is indeed what you have to do so that your site works well to achieve good rankings in search engines, you can optimize robots.txt or map URL structures etc. With the right SEO techniques is the essence of efforts to improve the value of DA.
Moz explained, to improve your DA, you need to improve your overall SEO, and that includes all the details that SEO knows and loves – site structure, easy navigation, breadcrumbs, URL structure, meta tags, header tags, number of words, words key, alt tag, etc. SEO and content marketing need each other. Both really run simultaneously.
So make sure that your SEO is up to par before you go further in pursuit of high DA.
2. Social Media
Social media like Twitter, YouTube, Instagram, Google+, Linkedin and Facebook and other social media are free places to share articles and put links to our site, other than as a place to share articles, social media is a place to get traffic apart from search engines .
Google also updated their algorithm to rank sites on social media authorities. If the social reach of your website is very popular, then the authority of the site will definitely rise gradually, which will affect your site’s ranking in search engine position. Where social media according to this case study clearly shows the importance of social media to increase the Domain Authority of the site and the popularity of the site. So, you really need to share your article to various social media so that your DA value increases.
3. Develop internal links
Internal linking is establishing a strong network within your site that benefits both users and search engines that crawl and index your site. A site that does not have internal links is a bad and weak site in SEO. But a site that has strong internal links will make your site a site that has strong SEO.
The important thing about having lots of content is that you will have more content to link to. And the more internal links you have made, then your site will have greater ability to create a dense and strong network of sites.
4. Removing SPAM backlinks
You must delete your bad backlink. Every now and then, you have to dig into your link profile, find spam links, and get rid of those links.
You will get a big competitive advantage by regularly cleaning your link profile. This is the only way you will have a neat profile link – clean it regularly. You can build really good backlinks. But if your profile is full of spam backlinks, you will not experience the success you want from content marketing. Your DA will stay low and compete in search engines.
5. Be patient
If you have done what I have explained above, then your DA will go up. One of the factors that also influence to get a higher value for DA is the domain age factor.
In general, the older the domain, the higher the authority. I researched website link profiles and found several domains that were already old and active. Old and active domains have a high DA level. To find out the age of a domain, you can use the free Domain Age Tool provided by Webconfs.com.
Domain age does not automatically translate into domain authority, however. If the domain declines in quality and maintains SEO techniques that are outdated, have no updated content, or build cruddy link profiles, the domain will lose its DA.
As you pursue DA with your content marketing, you will gradually see your DA rise. My point is that it takes time. Patient. Having a site with good SEO does not happen in a day. SEO takes a long time.
Better content means that it will also have a good effect on everything. You can increase the authority of your domain with quality content on your site.
Write by : IMSKAA owner of BrezeCode